Approach - The Smithy Way
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The Smithy Creative turns complexity into clarity for brands who want to make the world a better place.
The craft of standing out and standing for something takes honesty, analysis and creativity. And it’s vital to your brand’s success as you engage with your audience in a world of competing messages.

Why do you do what you do?
How are you different?
Who needs to know?
Why should they care?

Thankfully, The Smithy Creative has a few tools in the bag to help.

The craft of teamwork

Keeping things small but scalable increases results and efficiency. I work in close partnership with you, your team and a small number of trusted partners to match your project requirements.

Consultancy  |  Collaboration  |  Partnerships

The craft of clarity

Listening to you to uncover what makes your organisation unique. I discover your heart, your purpose and your goals to create a strategic base from which to get creative.

Brand Purpose, Vision and Values  |  Brand Workshops  |  Brand Positioning  |  Brand Story

The craft of big ideas

Transforming distilled thinking into exciting ideas that bring your brand to life. I create solutions that move your audience and get results, whether picking the right colour or writing the perfect word.

Brand Visual Identity  |  Tone of Voice  |  Graphic Design  |  Online  |  Campaigns and Fundraising

To discuss your next project with me, just get in touch.